Brand Design Strategist / Creative Director
A servant leader who's approachable, easy to work with, honest, hard-working, and always professional
Bruce is a Brand Design Strategist & Creative Director in the software, digital marketing, and healthcare industries. He designs experiences, builds brands, and grows businesses. Bruce helps individuals and companies breathe new life into their old, tired, or stale brands, and solves visual design problems of all kinds.
Bruce also designs and leads teams at the director level. Most recently both Microsoft & GE — building brands in corporate marketing, and customer experiences for consumer and industrial software products.
Founder / Chief Designer
Bruce founded BrandFocus — providing brand identity, brand refresh, brand stewardship, and user experience solutions. BrandFocus offers clarity for individuals and companies that need to define their essence — strengthening their brand through great experiences, awareness, and consistent connection.
Bruce is successful because of his creative yet analytical approach to solving problems, strong advocacy for customers, ability to bring the best out of others, and hands-on design chops.